AI Content Creation for Marketing and Business Growth

Teacher

Review

Create more in less time. This practical course teaches professionals how to use top AI writing tools like Jasper, Anyword, and Writer to generate high-quality content for websites, emails, campaigns, and more—fast, targeted, and on-brand.

This 1-day hands-on course is designed for marketers, business owners, and content teams who want to produce better content at scale. Participants will learn how to generate, refine, and customize various content types using powerful AI copywriting tools, without compromising brand voice or message quality.

Teaching Methodology:

Tool-based walkthroughs with instructor demos
Guided content creation projects
Group critiques and iterative writing
Template sharing and real-world brand examples

Learning Outcomes:

By the end of the course, participants will:

Understand how AI content tools generate text and adapt tone
Use Jasper for full-length articles, product descriptions, and blogs
Optimize copy with Anyword’s performance prediction features
Leverage Writer for style consistency and brand-safe language
Create content strategies that combine AI with human creativity

Delivery Format:

1-day interactive session
Delivered in-person or online (live)
Includes resource pack with prompts, templates, and tool links
Post-course follow-up with content strategy tips

Course Features

Lectures 13
Quiz 0
Duration 1 day
Skill level Intermediate
Language English
Students 5
Certificate Yes
Assessments Yes

4 Sections
13 Lessons
1 Day

Expand all sectionsCollapse all sections

Session 1: Foundations of AI Content Generation
3
Session 2: Tool Walkthroughs and Best Practices
4
Session 3: Application Lab
3
Session 4: Content Strategy & Ethics
3

Will I leave with actual content ready to use?

Yes! You’ll create full pieces during the session that you can refine and publish.

Can I apply this to different industries?

Absolutely. These tools work across all sectors—from retail to consulting.

Is it legal and ethical to use AI for writing?

Yes—when used responsibly. We’ll cover best practices and responsible use.

Requirements

No AI or writing tool experience needed
Access to a laptop and browser
Familiarity with your own brand or business content

Features

Hands-on creation with three leading AI tools
Tips to maintain quality, originality, and brand voice
Practical templates for marketing and internal use
Alverton Global Certificate of Completion

Target audiences

Marketing professionals and content creators
Small business owners
Social media managers
Internal communications teams

How to Register and Attend

Select the option that best fits your training needs—individual, group, online, or in-house.

Complete a short form with your personal and organizational details. Once submitted, you’ll receive your official invitation letter and invoice.

Group registrations enjoy special discounts—ideal for teams and departments.

One of our consultants will also contact you via email or phone to guide you through the next steps.

Attend our workshops in Nairobi, Kigali, Dubai, Johannesburg, Lagos, or New York—choose your most convenient city.