Finding the right talent is more competitive than ever — especially in the GCC, ASIA and Africa, where skill gaps and market competition collide. This course gives HR professionals the tools to build a compelling employer brand, design efficient recruitment processes, and attract candidates who fit both role and culture.
Learning Methodology
Role-playing recruitment interviews
Group analysis of employer brand strategies
Case study breakdowns (corporate, NGO, SME)
Career site audits and improvement plans
Talent journey mapping workshop
Learning Outcomes
By the end of this course, participants will be able to:
Build a strategic employer brand aligned with organizational values
Design recruitment processes that are efficient, inclusive, and candidate-focused
Develop sourcing strategies for hard-to-fill roles
Leverage social media and digital platforms for recruitment
Create metrics to measure talent acquisition effectiveness
Delivery Format
3-Day In-Person Workshop
OR 3-Week Online Instructor-Led Sessions
Locations: Nairobi, Dubai, Kigali, Muscat, Johannesburg, Addis Ababa, Doha
Course Features
- Lectures 12
- Quiz 0
- Duration 3 days
- Skill level Expert
- Language English
- Students 25
- Certificate Yes
- Assessments Yes
- 6 Sections
- 12 Lessons
- 3 Days
- Module 1: The Talent Acquisition Lifecycle2
- Module 2: Employer Branding in Action2
- Module 3: Candidate-Centric Recruitment2
- Module 4: Digital Recruitment Tools & Trends3
- Module 5: Talent Metrics & ROI2
- Module 6: Capstone: Build Your Recruitment Strategy1
Requirements
- At least 3 years’ experience in HR or recruitment
- Basic understanding of job design and hiring processes
Features
- EVP and recruitment strategy templates
- Practical hiring simulations
- Tools for digital sourcing and job ad optimization
- Emphasis on local context
- Ready-to-implement strategies
Target audiences
- HR Professionals and Talent Acquisition Specialists
- Employer Brand Managers
- Recruitment Consultants
- Line Managers involved in hiring
- NGO/CSO HR leads
